The founder, John King, began his career in resort operations with Thousand Trails, which is now one of the largest camping companies with membership in the United States and Canada. Some of the employees could come from the company's current call center in Davison, which will move to the new headquarters in Bay City, said Annette Bruzewski, marketing director of Outdoor Adventures. American Adventure Holdings (“AAH), the parent company of Outdoor Adventures, has recently acquired Ocean Canyon Resorts, another major camping membership company. In Michigan, Outdoor Adventures operates camps in Davison, Grand Haven, Kalamazoo, Mount Pleasant, Omer, Standish, Sterling and West Branch.
The commission is paid by making appointments to view the Outdoor Adventure camps that they market to potential members. The problems came to the attention of the attorney general's office when the office noticed that Outdoor Adventures had stopped dealing with complaints this year, according to the notice. The attorney general's office will file a lawsuit against Outdoor Adventures if the company does not cease or desist from its business practices, hears the office's requests and begins reimbursing all customers affected by the company's unfair business practices, according to Fowler's notice. Outdoor Adventures camp and cabin rentals work like timeshare, meaning that customers must sign contracts to participate in long-term rentals and memberships.
Outdoor Adventures has been the subject of at least 28 consumer complaints in the past three years, all of which raise similar concerns.